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[Inspiration Archive] Martin Sorrell: "Advertising and marketing now are like running an election campaign without an election date"

Thinking about the future is equally scary as it is exciting. And while most of it remains unknown, one thing looks certain: digital is here to stay and to challenge the status-quo. Wondering what new challenges digital puts forward, we turn for answers to Sir Martin Sorrell, the founder of the world's largest advertising and PR group - WPP. In a recent interview for the World Federation of ...

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